Connect Hootsuite and Paths by Zapier to unlock the power of automation

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Choose an Action

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Zapier makes it easy to integrate Hootsuite with Paths by Zapier - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Outbound Message Sent" from Hootsuite.

Add your action

An action happens after the trigger—such as "Conditionally run..." in Paths by Zapier.

You’re connected!

Zapier seamlessly connects Hootsuite and Paths by Zapier, automating your workflow.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

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Connect Hootsuite and Paths by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Social Profile
Trigger
Polling
Try It
- Important Notice
- File to Upload
Action
Write
- Media Upload Instructions
- Media
- Social Profile
- Text
  Required
- Post immediately?
- Tags
Action
Write
Conditionally run...
Creates a new branch.
Action
Write

- Social Profile
Trigger
Polling
Try It
- Important Notice
- Media ID
Action
Write
- Text
  Required
- Topics
- Suggestion Reason
- Expiry Date
- Is Shareable
- Mime Type
- Thumbnail URL
- URL
- Is Pinned
- PDF Attachment
- Photo URL
- Shareable on Facebook
- Shareable on Facebook Page
- Shareable on Instagram
- Shareable on LinkedIn
- Shareable on Twitter
- Video Attachment
- Is Editable
- Is Native Share Enabled
- Is Published
- Photo URI
- Source Content
- Source Network
- Source User
Action
Write
- Color
- Emoji
- Rules
  Required
Action
Filter

Learn how to automate Hootsuite on the Zapier blog

Learn how to automate Paths by Zapier on the Zapier blog

About Hootsuite

Hootsuite is the leading social media dashboard allowing you to manage multiple networks and profiles and measure your campaign results.

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About Paths by Zapier

Conditional logic for your Zapier workflows. Paths let your apps take different actions based on conditions you choose.

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Related categories

Developer Tools Zapier

Connect Hootsuite and Paths by Zapier to unlock the power of automation

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Make work flow with AI

Connect Hootsuite and Paths by Zapier to integrate crucial parts of your business

Automate your lead management and improve conversions

Create more impactful campaigns with automation

Provide world-class support with a little help from automation

Automate your way to actionable, up-to-date data

Resolve incidents faster with automation

Supported triggers and actions

Learn how to automate Hootsuite on the Zapier blog

4 Hootsuite automation ideas

Learn how to automate Paths by Zapier on the Zapier blog

Zapier Paths: Add conditional logic to your workflows

Connect Hootsuite to Paths by Zapier on the world's largest no-code automation platform